Keep up! – the ultimate analytics resource round-up

Over the years, I’ve stumbled across (and regularly returned to) a number of invaluable resources that help me keep up-to-date with the goings on with the technology, legislation and general industry news. Here’s my list of go-to sources. I hope you find them useful too!

Analytics forums

• GMP partner forum (restricted to partners, sorry!)
• Measure Slack
• Stack Overflow

Google Marketing Platform product forums

• Google Analytics Community
• Google Tag Manager Community
• Google Data Studio Community

Analytics product resources

Google product release notes

• GA4
• GTM
• GDS
• Firebase
• BigQuery

Follow Google products on LinkedIn

• Google Analytics products
• Google Marketing Platform
• Google Cloud

Analytics blogs and newsletters

Google product official blogs

• GCP blog (specifically the BigQuery blog)
• GMP blog (specifically the Google Analytics products blog)

Independent and agency blogs

• Trust Insights
• Analytics Mania
• Ken Williams
• Simo Ahava
• Charles Farina
• Krista Seiden
• Avinash Kaushik
• CRAP Talks
• Measurelab
• Bounteous
• IIH Nordic
• Adswerve
• Cardinal Path – GMP Hub
• International Institute for Analytics (IIA)
• Ben Collins (Google Sheets tips)

Analytics influencers to follow

• Steen Rasmussen – IIH Nordic (LinkedIn)
• Mark Edmondson – IIH Nordic (LinkedIn)
• Simo Ahava – 8-bit-sheep & Simmer (LinkedIn)
• Krista Seiden – KS Digital (LinkedIn)
• Charles Farina – Adswerve (LinkedIn)
• Ken Williams – Search Discovery (LinkedIn)
• Peter O’Neill – ZHS Orchards (LinkedIn)
• Julius Fedorovicius – Analytics Mania (LinkedIn)
• Stéphane Hamel – Many! (LinkedIn)
• Avinash Kaushik – Google (LinkedIn)

Analytics podcasts

• In-Ear Insights (Katie Robbert and Chris Penn from Trust Insights)
• Analytics Neat (Bill Bruno)
• Analytics Power Hour (Michael Helbling, Tim Wilson and Moe Kiss)
• Technical Marketing Handbook (Simo Ahava from Team Simmer)
• Standard Deviation Podcast (Simo Ahava from Team Simmer and Juliana Jackson from Media.Monks)
• The Measure Pod (Daniel Perry-Reed and Dara Fitzgerald from Measurelab, and Bhavic Patel from LeanConvert)
• Leading Analytics Podcast (Jack Phillips from International Institute for Analytics)
• Measure Up (Jim Gianoglio from MMM Hub)
• The Marketing Analytics Show (Anna Shutko from Supermetrics)
• 33 Tangents (Jason Thompson and Jim Driscoll from 33 Sticks)
• Business Unfiltered (Mercer from MeasurementMarketing.io and Jeff Sauer from Data Driven U)
• Life After GDPR (Rick Dronkers from Data to Value)
• Masters of Privacy (from PrivacyCloud)
• Women in Analytics After Hours (Lauren Burke from Women in Analytics)
• Meet the Analytics Stack (Timo Dechau from deepskydata)

Analytics events and meetups

• CRAP Talks (London and Manchester, UK meetup)
• BrightonSEO (every 6 months in Brighton, UK)
• MeasureFest (Brighton SEO fringe event)
• MeasureCamp (IRL and online globally)
• SUPERWEEK (Normally in January/February in Hungary)
• Brighton Data Forum (Brighton, UK meetup)

Analytics organisations

• Internet Advertising Bureau (IAB)
• Information Commissioner’s Office (ICO)
• Digital Analytics Association (DAA)

If you have any resources you’d like to add that I’ve missed, please drop me an email at daniel@measurelab.co.uk and I’ll add them to the list.